Simoniz Eyeglass Polish is a cleaner for your glasses that the manufacturers (Simoniz) say will make them crystal clear, as well as UV and smudge-resistant. They tout it’s easy, 100% safe, and works on all lenses as well as smartphones, watches, tablets, and basically anything with a glass covering.
Simoniz (pronounced Simon-eyes) has been in business since 1910 and are primarily known for car care products and waxes. In 1997 it was rebranded Simoniz USA after it was purchased by Syndet Products, Inc. Simoniz Eyeglass Polish is marketed by Permission Interactive a direct marketing company that specializes in “single product websites with intelligent branching shopping carts” that they boast increase sales by 25-300%.
The Simoniz Eyeglass Polish Pitch
This product is targeted at men and women who wear eyeglasses and have trouble keeping them clean. They promise it’s safe to use and they tempt you by offering “free” bonuses of a carrying case and microfiber cloth as well as a “double offer” of your entire order. To show you how good it works, they put a couple of drops of Simoniz Eyeglass Polish on one lens of a pair of glasses and dip both sides in a powder; the side with the Simoniz appears to emerge dust-free.
How Simoniz Eyeglass Polish Works
Simoniz Eyeglass Polish claims it is made from a special wax formula designed to repel smudges, dirt, grime, and fingerprints. They state glasses contain “micropits” that trap dirt and make cleaning them difficult. They say this wax creates a special protective barrier, keeping your glasses clean for weeks and eliminates fogging and protects against scratches. They add it works on electronics like smartphones, tablets, laptops, and more, and each bottle is good for hundreds of applications.
To use Simoniz Eyeglass Polish, they instruct you to place a very small drop of the product on each lens, rub in with the microfiber cloth, and after 30 seconds of rubbing, wipe clean with a dry part of the cloth.
Simoniz Eyeglass Polish Costs…?
Either $26.85 ($14.95 plus $11.90 S&H) which includes 2 1-oz. bottles, 2 carrying cases, and 2 microfiber cloths or $36.85 which they say is the “best value” and includes 2 2-oz. bottles, 2 cases, and 2 cloths. Note: the default selection is the “bonus value” so unless you switch it, you will be buying the bonus offer.
There is no return information on the website. A message left on the customer service voicemail was returned the next day by a woman named Joyce who said they do take returns and offer a full refund of unopened merchandise (minus S&H) but will “ding” you for an unspecified amount if the product is opened.
Bottom Line: Is Simoniz Eyeglass Polish a Scam?
Simoniz Eyeglass Polish may clean and protect your glasses and online consumer reviews of the product have generally been positive. However, we would like to point out:
- Some reviewers have said it doesn’t really last for weeks and that it takes a multiple wipes of the cloth to remove residue. However, Joyce in customer service explained to us this is often because people use too much product when cleaning. She emphasized using just a drop on each lens, or, like a car with too much wax, it will become foggy.
- It is expensive, compared to other similar products, especially because of the S&H fees and the fact that you have to buy 2 at a time.
- There have been complaints of upsells by customer service representatives and annoying pop-up ads on the website.
Simoniz Eyeglass Polish is available from other big box retailers like Amazon where you only have to purchase one bottle at a time. If you are interested in this product, we suggest purchasing it there or from another retailer that has a similar consumer-friendly purchase price with not a lot of add-ons.
What do you think? Let us know below!