OptiMind is a “smart pill” from AlternaScript that claims to eliminate brain fog, help you focus longer, as well as wake up in the morning more easily. They claim OptiMind is made from the best amino acids, compounds, and vitamins that have been proven to improve brain health and function and promise you will feel the effects in 1 hour, guaranteed.
The OptiMind Pitch
OptiMind is a nootropic, the fancy name for smart drugs, which are essentially natural supplements that are thought to stimulate the brain without minimal side effects or making you feel “high”. They claim OptiMind is America’s #1 nootropic, used by over 20,000 people, including students, entrepreneurs, athletes, and business executives.
They claim what makes OptiMind different from other nootropics on the market is that the makers use it themselves and are willing to take a loss if you don’t like it.
OptiMind is actually the new name for Alleradd, which was said to be developed by AlternaScript CEO Lucas Siegel whose college friend committed suicide after taking prescription meds like Adderall. Siegel wanted a safer alternative to those stimulants, which are prescribed for people with ADHD but often abused by college students and others because it is thought to help people concentrate better.
OptiMind is said to be a proprietary blend of 17 ingredients, which they claim have been proven effective to give you more energy, increase your focus, and improve your memory. The full listing is on their website, but highlights include GABA (a chemical found in our own brain), choline (a type of vitamin B found in the liver), green tea extract, and good old caffeine. However, they don’t provide a label, so it’s unclear how much of any of these substances are in there.
Although they make claims that these ingredients have been studied for over 50 years by scientists, in reality there have been no large scale trials of these substances on human beings. “While supplement companies often have an impressive list of references for their products, those references are usually rodent studies of the individual ingredients, not human trials of the product,” said Emily Deans, M.D., a psychiatrist in an article exploring the benefits of nootropics in Men’s Health.
The main exception is the stimulant caffeine, which as you probably know from your morning cup of joe, helps wake you up and keep you alert. According to studies, these effects usually occur within the first 2 hours, which may be the reason why OptiMind can promise you’ll see immediate effects. However, caffeine can have side effects in some people such as anxiety or nausea.
To get you to try OptiMind, they offer a 14-day trial where they’ll send you 10 capsules for no charge and free shipping. However, a look at the terms and conditions reveals this 14 days begins from the day you ordered it, not when it arrives in the mail (they say between 3-5 days). Unless you contact them to cancel, you will be automatically enrolled in a monthly subscription, billed $43.31 and shipped more OptiMind every 30 days.
You could also opt to order one bottle at $43.31 or 2 at $63.35, but this will still enroll you in an auto-ship, billing you and sending you more pills every month.
OptiMind accepts refunds of unopened bottles as long as they’re returned within 30 days. In order to cancel future deliveries, you must log in to their account center and watch a short video.
Bottom Line: is OptiMind a Scam?
Nootropics are an intriguing concept for many people and some ingredients have shown promise helping seniors with Alzheimer’s. But to a normal adult, the effects and benefits are anecdotal and not well documented. That’s why people may “feel” more alert and focused, even though there may be no way to effectively prove it.
OptiMind may indeed help some people clear the “brain fog” as reviews seem to be generally positive. However, it should be noted that OptiMind runs an affiliate program where many of these reviews come from as well as an offer to give you a free bottle for every 3 friends who try it.
We are also not big fans of hidden auto-ship programs like OptiMind has. These tend to be difficult to cancel or result in consumers getting billed for stuff they don’t want.
If you are interested in learning more about brain supplements, we suggest reading our handy guide on how to shop for them. You may also be interested in this Beginner’s Guide to Nootropics (Reddit) or 6 Ways to Naturally Improve Your Focus, Energy, Productivity, and Decrease Stress (Highya).
And let us know your experience with OptiMind below!