Beverly Hills MD is a line of “cosmeceuticals” created and pitched by a pair of Beverly Hills plastic surgeons Dr. John Layke and Dr. Payman Danielpour that claim to have broken new ground in anti-aging technology. They promise these products will meet or exceed your expectations or your money back and the ingredients used are “revolutionary,” non-irritating, and cruelty-free.
What Are Cosmeceuticals?
“Cosmeceutical” is a word created by combining “cosmetic” and “pharmaceutical” and used by companies to imply a medicinal benefit to a beauty item. The Food and Drug Administration, however, does not recognize the term. According to the American Academy of Dermatology, benefits of cosmeceuticals “are not adequately tested in most cases, and their claims may be greatly exaggerated.”
Who Are Doctors Layke and Danielpour?
Dr. John Layke and Dr. Payman Danielpour are both MDs that own and operate Beverly Hills Plastic Surgery Group. They are young, charismatic, and often appear on newsmagazine-type shows promoting and discussing their practice.
Both doctors have a handful of positive reviews on the web, with Beverly Hills Plastic Surgery Group having a perfect 5-star rating on Yelp from 19 reviews (as of November 2014). We couldn’t find any specific celebrity endorsements for either doctors or their medical group.
The Beverly Hills MD Pitch
Beverly Hills MD uses a combination of elements to sell their products. First are the words “Beverly Hills,” which instantly brings to mind young, rich, and of course, beautiful people. The initials “MD” perhaps imply a medical benefit to their ointments and creams.
Next, is the doctors’ personable demeanor which they attempt to convey in the wording of the website. They talk about their “passion” and “working tirelessly” to create these products for people who don’t want to undergo (or can’t afford) cosmetic procedures. To add more appeal, they offer a 60-day money back guarantee.
Of course, these are all perfectly legitimate – they are indeed doctors that do have a practice in Beverly Hills. But we just want to remind you that in this capacity they are also working as salespeople to convince you to buy their creams.
The Beverly Hills MD Products
All of the products Beverly Hills MD sells are said to help reverse the aging process, using primarily herbal extracts.
For example, Dark Spot Corrector features:
Kakadu Plum, which is known to be rich in vitamin C and is often used in folk medicine. According to the Linus Pauling Institute, there has been some evidence that topical applications of vitamin C reverses some age-related changes in skin, but also notes its effects are not well understood, due to limited research.
Daisy Flower Extract, which “influences melanin formation to reduce the skin’s ability to produce or maintain dark spots.” (According to Paula Begnon aka The Cosmetics Cop, no evidence exists to support this claim.)
Niacinamide (Vitamin B3) is said to provide a more even skin tone. In a paper published in the National Center for Biotechnology Information database, the authors conclude that Niacinamide is one of the best studied cosmeceutical ingredients and has been proven to be effective; however, they feel further research is still required to understand how it works.
DermalRX is a compound made by Biocogent, and they state it works as an exfoliant to rejuvenate dead skin. There are several different types of DermalRX on the Biocogent website and it’s unclear which version is used in the Dark Spot Corrector. Biocogent says there are studies that back up their anti-aging claims but don’t provide supporting evidence.
Beverly Hills MD Pricing
- Wrinkle Repair Night Treatment - $88
- Scar Recovery Restoration Serum - $88
- Lash Enhancing Serum - $85
- Dark Spot Corrector - $129.95
- Venox Anti-Aging Serum - $149
- Lift + Firm Sculpting Cream - $120
All products come with free shipping and a 60-day money back guarantee.
Bottom Line: Is Beverly Hills MD a Scam?
We don’t question Beverly Hills MD’s sincerity in wanting to help their customers appear more youthful. On the other hand, we don’t question their desire to make money, either.
As we mentioned earlier, these products fall into the nebulous, unregulated world of “cosmeceuticals.” By marketing these as cosmetics while alluding to anti-aging/health benefits allows them to sidestep any formal testing or approval process.
On the subject of cosmeceuticals, WebMD quotes Marie Jhin, MD who says “The most important thing consumers need to realize is that cosmeceuticals have not undergone rigorous investigation by the FDA… This is not to say that there isn't any benefit, but it cannot be substantiated by published scientific studies."
Our research tends to back this up: some ingredients in these products have shown promise in certain situations or in limited/sponsored trials. Will it work for you? That’s the million-dollar question.
So far, there aren’t very many consumer reviews of these products. We found one site that had several 5-star reviews of Dark Spot Corrector, and one 1-star review that claimed the other reviews are fake.
If you do want to try this product, remember:
- They aren’t cheap
- They aren’t FDA approved
- They do have a 60-day money back policy
Therefore, if you decide you want to be a guinea pig for Beverly Hills MD and the cosmeceutical industry in general, you could give these a go. We also suggest doing some research yourself on the active ingredients listed and forming your own opinion. (Here is a link to NCBI papers on cosmeceuticals.)
But if you buy be sure to keep a calendar handy, so if they don’t work you can return within 60 days for your money back.
And please remember to tell us what you think below!